Articles on SEO / Web Hosting / Website Development

The first question that need to be resolved before we move any further.

Search engine optimization is basically an understanding of how search engines perceive a website and what algorithms they use to rank them. The higher a website rank in search engine results the more positive response it receives from web visitors. There are different parameters defined by search engines which every webmaster should follow. For successful SEO campaign it is important to know the basic ins and outs of optimization which are as follows:

Most of the websites have a (IA) Information architecture that does not categorize the content in any way, these website follow the flat information architecture concept where all the information is available at the same level and no hierarchy is followed.

Link popularity building is an important factor when it comes to SEO and search engine rankings and SEO Experts are always in a look out to find different and effective way to work around the problem in hand.

Google takes a step in the right direction. RSS feeds removed from Google search results, this makes the search results on Google much cleaner.

Thats the new buzz in the Google new search filter, which is now treating sub-domains as an integral part of the parent domain and will only show 2 results per domain in the order of relevancy and will not show as many results as their are sub-domains.

Today Google has come up with the latest page rank update where a huge number of authority websites have been penalized and lost their Google page rank. The recent Google algorithm update has penalized website that involved in paid advertising or had strong internal networks and were influencing search results. The power has been taken away.

What is Sandbox Effect?….Google, the search engine major is inclined to give its searchers ethical websites, so as a part of algorithms it may put a new site on hold until the site becomes mature enough to be a part of the results.

Search engine optimizers often come in contact with bad neighbors. Sometimes, out of optimizer’s own misdeed bad neighbors weighed upon them and sometimes it happens unintentionally. Whatever may be the case, linking to bad neighbors is enough to decrease your online reputation.

Link baiting or call it viral marketing is the new buzzword for entire blogosphere. Being spellbinding in nature, it hooks a blogger to place link to your site.