Panda endorses the content that engages audience. Informative content sets the stage for great user experience. If the content generates higher level of user experience, it's doing the right job. Thus, be right with your content and keep panda happy.
Though, Google wins over about 65% of overall search traffic that Internet receives, you can't underestimate the power of Bing. Even, being the runner up in the race, Bing's user base is equally important for your service / product. If you haven't yet given it a damn push, it's high time to pitch your Bing strategy.
Speculations are there that Penguin 3.0 update is finally here. An official confirmation from the Google is yet to come.
Whether you give the credit to the Google updates or oblige the role of technology that led to the transition, the matter of the fact is that decade old SEO strategies are no more relevant and investing big fortune in existing SEO campaigns is certainly not a good idea.
The search engine platform changed from what it was a few years back. Penguin, Panda and Hummingbird updates have written the script for the transition that led to the inclusion of new and effective strategies in the SEO campaigns, primarily content marketing.
If your Google business listing fails to surge it means there are factors to look at and issues to be fixed. Only a listing complete in all the aspects can win buyers for your business. It's therefore important to asses your listing with a pro-active approach.
An appropriate backlink profile helps you in recovering if Google penalizes you for spam linking techniques you implemented. There are ways to do this. Ensure that all the steps taken to cleanse your backlink profile are well-prepared and tested.
Disavow tool undoubtedly gives webmasters an opportunity to cleanse their backlink profile and remove bad / toxic backlinks. It is however recommended to execute the operation with caution since links disavowed can't be revoked.
Google Penguin algorithm update revolutionized the existing SEO landscape by pushing webmasters to adopt activities that are ethical and appropriate. Traditional search engine optimization is now a thing of the past. Unlock the secrets of penguin 2.1 update with this exclusive video.
An effective guest blogging plan should be curated by bloggers having set parameters of user engagement and information quotient in mind. Blogs written under set standards using accumulated thoughtfulness earn better value and recognition for your brand.