Search Engine Optimization News, Articles & Updates

A fortnight ago, Google introduced a Q&A feature for its Google Maps listings. The feature was rolled out for mobile users that allowed users to ask a question about the place listed, or read the existing questions and answers about a place.

The best way to get tabbed content issue fixed is by removing tabbed content from the page. Create a well-structured and organized web page that enables Googlebot to effectively crawl every section of the page and index every single piece of content the page has. Run a test to check if it works.

Negative SEO combines several bad hat SEO tactics implemented on another site. Such attacks are carried out by the competitors in an attempt to tank rankings and hit revenue of that another site's rankings.

Pinterest has seen superb growth in its popularity and visitor traffic. Now, with 150 million users a month, Pinterest is giving a solid face-off to big bosses of social paradigm viz. Facebook and Twitter.

This SEO audit checklist will offer search professionals an insight into their auditing process, and will help them improve that by focusing on the areas where attention is needed. They directly impact the ranking process.

Google Project Owl is an attempt from Google to deliver authoritative content filtered through suggested searches and Featured Snippets answers. Over the years, people consistently raised eyebrows over fake news content, disturbing answers and offensive search suggestions appearing at the top of Google’s search results.

Google compelled business owners to take mobile route and deliver a user experience in sync with latest Google mobile friendly algorithm guidelines. Mobile friendliness is now a norm and an important ranking signal for the websites running online. At times, when Google is ruthlessly monitoring websites over its mobile friendly guidelines, you need to relook at your mobile SEO strategy.

Whether you’re targeting global markets are local, you need to tame optimization strategies in sync with Google. For local SEO, it becomes more important to map your strategies having in mind your consumers who may be searching for your local business.

Marketers can still utilize on-page optimization and off-page optimization to achieve increased rankings, more traffic to the website and improved conver-sion. However, with frequent algorithm refreshes, Google has again changed the diaspora of on page / off page optimization and indicated how tough it would act on spammers.

Earlier Google indexing was based on desktop searches as it was accounted for most of the searches made around. Lately, with mobile revolution, that scenario got changed. People started searching, shopping and browsing on their smartphones and tablets. And with the increase in mobile searches, Google is capturing the growing user base.