Tarun Gupta
6 Email Marketing Best Practices for Beginners

Tarun Gupta October 9th, 2018 Email Marketing no comments.


Among many digital outreach methods and tools that we use, email marketing is the mighty one. Email marketing can deliver better results than other when it comes to audience outreach. Thus, it’s always a better idea to rely on email marketing to reach a huge number of people who are interested in your offerings.


Tarun Gupta
6 Ways to Clean Up Your Email Prospects List?

Tarun Gupta September 18th, 2017 Email Marketing no comments.

to Clean up Your Email Prospects List

Cleaning up prospects list simply means weeding out bad email IDs from the list. This is important for many reasons. Post cleaning, your list ends up with those prospects who could likely be interested in your products. Another advantage of having a clean email list is reduced cost that marketers have to pay to email service providers.


Tarun Gupta
Complete Email Marketing Automation Guide

Tarun Gupta December 17th, 2016 Email Marketing 1 comment.

Email Marketing Automation

The best part of the email automation is that you need to set the email once based on a trigger defined. As more people continue to meet the trigger, the email will continue to be sent to them. Email marketing automation can help you even achieve more out of your campaign. Count on the ways you can engage in your audience using a beautifully automated email campaign.


Tarun Gupta
Ways To Build A Massive Email Subscribers List

Tarun Gupta November 4th, 2016 Email Marketing no comments.

email marketing

Unless you know the people who are interested in your service, your campaign will remain futile. Emailing unknown people put your campaign at the risk, as anonymous mails are mostly ended up in the junk folder.


If you've lately found that your mass-mailing campaign tanked, reason could be that you forgot to fine-tune your email marketing strategy. Despite that much of effort you put into your email marketing campaigns, if you aren’t getting open rates and click, you need to revisit your email marketing strategy.

email marketing

Marketers opt for different email marketing strategies to get the desired results. Which emailing strategy fits whom is debatable, but its relevance and significance is absolutely not. Being a marketer, I have tested email marketing in so many ways.

Email Marketing

You may have read through several of articles citing various ways of email marketing campaign optimization. The posts contain many tips on how to design beautiful emails. Most of the marketers get the basics right as they personalize the copy, make the call-to-action pop, segment your list, etc.