For digital marketers, social media is a vital tool that they use to engage customers and build relationship with prospects. These social platforms are now more than a podium to share posts, tweets and updates. If used tactically, social platforms can generate more leads and close more sales.
You must have launched an amazing Facebook business page to promote your business. This is indeed great to expose your business among over a billion active monthly users on Facebook who could be your prospective customers. Following are some tested strategies that can help you in having a massive follower base on your FB business page.
Recently, the Facebook was spotted testing integration of its messaging app WhatsApp with its social network. Some random users had noticed a WhatsApp button on Facebook feed. The Feature is currently being tested for select Android users in few regions.
The latest Facebook CPC update has been made to provide measurement how advertisers are bidding so they can better optimize their campaigns against their stated ad goals.
Starting from 23rd June, websites that currently use the Like box will automatically update to the Page plugin. That means, your website will have all the benefits of the plugin's new, updated look and functionality.
Facebook is testing a feature 'Add a Link' for its huge mobile app platform. The feature will let users add links to trending articles in their status updates and comments.
IBM will combine its 'Deep Analytics' with Facebook's anonymized and aggregate audience data. It will give marketers an insightful idea about their target audiences and the nature of ads to be served.
Hosting the content on Facebook will cut the time that it takes for users to see the content through external link. And moreover, people will spend more time on the social network while reading the stuff here itself.
A recent survey shows that the number of active user of the service touched the psychological mark of 1.44 billion.The number upped by 13% from the numbers of users for the same quarter last year.
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