In a mobile savvy ecosystem especially WhatsApp where most consumers spend more than 6 hours per day on their mobile devices, you can have plenty of opportunities to reach out to customers with irresistible and unbeatable offers.


At the F8 keynote, Facebook’s Zuckerberg announced that WhatsApp would soon roll out the most anticipated group video calling feature for its global users. Now, the feature is reportedly being rolled out for select group of Android and iOS users. As we said that very few users have reported the update in their devices, it’s quite early to say if WhatsApp has actually begun to roll out the update.


Tarun Gupta
WhatsApp Testing Restricted Group Feature

Post User Tarun Gupta Date December 5th, 2017 category Mobile Marketing comments no comments.

WhatsApp Marketing

WABetaInfo reported that WhatsApp is now testing a feature that likely to give group administrators ability to restrict other members from sending text messages, photographs, videos, GIFs, documents, or voice messages without admin’s consent.


Tarun Gupta
WhatsApp for iPad Devices Coming Soon

Post User Tarun Gupta Date November 14th, 2017 category Mobile Marketing comments no comments.


According to WABetaInfo, a website that tracks changes in WhatsApp, WhatsApp is quietly working on a dedicated application for iPad. This could be an application identical to the design and functionality of WhatsApp for Web. From its official Twitter handle WABetaInfo hinted the news.


Tarun Gupta
5 Ways to Create a Winning SMS Marketing Campaigns

Post User Tarun Gupta Date September 28th, 2017 category Mobile Marketing comments no comments.

SMS Marketing

Text messages are still the most preferred way of communication. This is why marketers choose SMS marketing over other digital marketing mediums to promote their products and expand their customer base. Over the last few years, the trend of using SMS marketing for promotion and marketing has increased manifold. Marketing through SMSes is quick, affordable and unambiguously result-driven.


Tarun Gupta
5 Signals Your Mobile SEO Efforts are Going Nowhere

Post User Tarun Gupta Date September 1st, 2017 category Mobile Marketing comments no comments.


Unless mobile websites optimized for search engines, they can't perform well in search engine result pages. It will eventually result in dropped ranking and tanked mobile traffic. It's therefore crucial to give enough attention to mobile SEO.