Link Building Terms Explained
Link popularity is a vote given to a web page by another website on same theme with an anchor text. Such an arrangement, along with bringing in quality link, also helps in improving the rankings on search engines. It also helps in page rank allotment.
Linking with websites that are irrelevant and unethical may bring bad credit to your website. It may also result in getting your website banned on the grounds of bad neighborhood. Although the link building game is all about exchanging links, the thing that matters the most is the quality of the links. Gain quality reciprocal links through negotiation and mutual agreement with webmasters.
Different Types of Link Building Practices
- Reciprocal
- This is generated when two websites agree to link with each other. If both these are quality websites then you can easily reach the top level of SERPs.
- Oneway
- In this case, you only take a link and do not provide any in return. This is the most ideal way of link building as such links appears natural to the search engines.
- Three-way
- Three-way link exchange is a more advance form of reciprocal link exchange among three domains instead of two.
Latest Blogs & Insights From Link Building Glossary
Latest Digital Marketing Trends to Wath Out for in 2023
The world of digital marketing is constantly changing. With the advent of new technologies, marketers must adapt to the latest trends to conquer the competition. In recent years, digital marketing has seen several advancements in terms of trends, tools, and...
How to Do Image SEO Right in 2023?
Marketers put all their good efforts into search optimize their websites to increase visibility and attract more visitor traffic. They work on every element of the website say content, user experience, navigation, and website structure to make sure it’s perfect...
Exploring the Different Types of SEO
Search Engine Optimize or SEO is an extensive process of optimizing your website pages for relevant keywords. It helps websites rank higher in search engines and gain visibility in the online marketplace. Websites that rank higher in SERPs pull more visitor traffic since visitors always tend to click on top-ranking websites.
Understanding and Handling the 401 Status Code
What is the 401 Status Code? A 401 status code is an HTTPs response code that a web server sends to a browser to inform that it received an unauthorized request that lacked valid authentication credentials. For example, if a...
What is Pay-per-Click Advertising? Understanding the Basics
Pay-per-click (PPC) advertising is a marketing method where advertisers pay for each click their ad receives. This means that businesses are not charged just for displaying or showing their ads, but only when someone clicks on them. The platform where the ad is displayed charges the advertiser a fee for each click. The main platforms where PPC ads can be found are Facebook, LinkedIn, and Google.
302 Status Code: Meaning, Use Cases, and Best Practices
A 302 status code is an HTTP response status code. The code implies that the resource that a user has requested has been moved to a different location temporarily. The status indicates that the desired resource has been moved to a different URL. In the response string, it is included as a "Location" header.
What is a Domain Age Checker Tool and How Does it Work?
The tool is very useful in finding a domain’s age. To find how old a particular domain is, domain age checkers scan through the domain registration date, the date the domain was last updated, and the date it was last crawled by search engines.
Everything You Need to Know About CPM Calculators
For digital marketers, CPM or “Cost per thousand” is a significant term. The metric determines the success of a digital marketing campaign.CPM indicates the cost that an advertiser pays for one thousand impressions or views of an ad.