Tarun Gupta 
February 15th, 2019 
Search Engine Optimization 
no comments.
Google has been very active when it comes to offering innovative features to the users and businesses using its properties. Now, the search engine has introduced a new feature for Google My Business users to help business owners to respond to reviews.
Tarun Gupta February 12th, 2019 Search Engine Optimization no comments.
You are an SEO agency. You have a team of SEO consultants. They are masters in Search Engine Optimization. Despite all these facts, you find it hard nut to crack when it comes to convince new clients about SEO.
Tarun Gupta February 8th, 2019 Internet Marketing no comments.
Unless you have a solid audience engagement plan for your website, you can’t write off success. Audience engagement KPI measures are the most important stats to measure as they showcase if your content strategy is in sync with user’s innate interest.
Tarun Gupta February 4th, 2019 Pay Per Click no comments.
2018 was a year of major changes in almost all spheres of digital. Paid search wasn’t any exception either. We have seen an incredible shift in traditional advertising practices due to arrival of automation and machine learning.
Tarun Gupta January 30th, 2019 Email Marketing 1 comment.
Email marketers who prefer email frequency over quantity, shoot email blasts randomly without considering the recipient’s intent. This is annoying and can hurt your business prospects in the long run. The good news is that the practice is now stale and outdated due to changing consumer preferences.
Tarun Gupta January 28th, 2019 Search Engine Optimization no comments.
The structure of your website is important for many reasons. Rightly structured website helps your visitors in two ways: one, to help visitors navigate on your site without hassle, and two, to tell Google about relevant content in on the site. In layman terms, website structure is a staple food for both website's usability and findability.
Tarun Gupta January 24th, 2019 Social Media Marketing no comments.
Google, time and again confirmed that they don’t consider social media as a ranking factor. However, we can’t deny the role of social media for community building and audience engagement. Social networks are playing a significant role in engaging communities and building brand voices.
Tarun Gupta January 2nd, 2019 Search Engine Optimization no comments.
2019 would be the year of voice search. If its dominance in the search ecosystem grows at the current pace, it would overshadow other modes of searches by 2020. If researches are true, within two years from now, voice searches would be 30 to 50 percent of all searches conducted.
Tarun Gupta December 20th, 2018 Social Media Marketing no comments.
Throughout the year, social media landscape has witnessed many changes. From new social networks making to the fore to major revamps to the regular one, the social arena appeared to be very busy all this year.
Tarun Gupta December 17th, 2018 Web Development no comments.
There have been issues raised by users citing glitches and errors while migrating to the latest version. If you haven’t yet updated to the WordPress 5.0, go through the following to have a smooth migration.