Moreover, since AMP Stories are HTML web pages built on the technical infrastructure of AMP, Google will indexed them for Google Search on mobile and render them instantly. Publishers are required to host each AMP story on their own site for utilizing the feature.
As Instagram now allows users to follow hashtags, brands can now leverage the future by making branded hashtags and encourage the audience to follow it. It indeed can be an excellent way of tracking and engaging with user-generated content.
So far, Facebook calculates page post reach based on how many times a post has been loaded on the news feed. As soon a post appears in the news feed, Facebook algorithm counts it as a view, even if the post isn’t actually seen by the user.
These proposed changes in image schema would likely to address the concerns related to the images that sometime appear too small for the screen used to view the AMP. Many users raised the issue with Google as images in the AMP article appeared ambiguous and blurred when opened on desktop as well as larger tablets.
As I have already stated both SEO title and post title serve different purposes. A post title is meant for the users who are on your website and reading your post. It tells them what the post is all about what the topic / areas it’s going to cover. An SEO title, however, is meant for your target readers who are yet to throng on your website.
You already have done a ton to bring the most fruit out of your PPC campaigns. This new year, go for a fresh tune up of your entire effort. A few tweaks could help you spice up your entire PPC campaign. The article brings forth some small but significant changes that you can do to charge up your campaign.
Negative SEO comprises a set of black hat SEO activities that your competitors launch against you to tarnish your online reputation and bring down your search rankings. These black hat activities may include creating tons of unnatural / spammy links indicating to your site, content scraping, hacking the site. Following are the list of Negative SEO activities you should take note of.
Google’s voice search and digital assistants are now making things lot easier for customers searching for local businesses for buying products. It’s my apparent guess that year would bring more opportunities for marketers to boost their presence on local search engines.
“Mobile-First” literally indicates that now onward Google will be considering a mobile website as the primary version of your website. Therefore, if both of your websites (desktop and mobile) are you’ve optimized well and if you use responsive design, MFI won’t have any significant impact in terms of your site’s performance in search results.
SEO takes time to showing results. If you think that a website, a few pages in it and a bunch of targeted keywords will altogether bring humongous traffic, better to take a break. SEO is a comprehensive process that helps you gain big if you ensure that you’re not making some big mistakes that could sabotage your overall strategy.