Tarun Gupta
5 SEO Trends to Watch Out for in 2019

Tarun Gupta November 16th, 2018 Search Engine Optimization no comments.


Google is trying hard to make search experience reliable. The search giant has advertently made numerous changes to its search feature. These changes have further revolutionized how SEOs taken up and executed their search engine optimization campaigns.

8 seo elements

With ever evolving digital landscape, SEO has changed a lot. It’s now an entity that couldn’t deliver results on own, instead needs to mix with other digital strategies. The statement doesn’t necessarily downplay the might of SEO. Even today, it’s critical to your digital marketing mix.

Huge SEO Mistakes

There are times when your website rankings plummet and you don’t have any clue why it’s happening. It’s detrimental to find your focus keywords don’t exist in the search. There may be a fair chance that you’re still making those silly SEO mistakes most of the SEOs are prone to.


Tarun Gupta
5 Google Ads Metrics You Should Monitor

Tarun Gupta October 17th, 2018 Pay Per Click 1 comment.


Pay per Click professionals take into considerations multiple numbers of Google Ads metrics to measure the growth of any campaign. Basically, objectives of a said PPC campaign determine which metric to use or not to use. Campaign objective dictates which metrics need to be reviewed and analyzed.