Content marketing is now more than running guest blogging campaigns or distributing data-driven infographics. Digital savvy marketers can use content marketing in so many different ways to acquire quality links. I have got a few of them covered here.
You may have a great website packed with content pages and other website elements in place. Still, on a fine day, you find that several of your website pages are still not indexed in Google search. You are not the only one who is struggling with this. Multiple reasons
Over the years, SEO vs paid search has been a matter of fierce debate. Either one has its pros and cons. SEO brings organic traffic to business websites with months of constant effort, whereas paid search is the best way to get quick, instant, and
Post covid, SEOs, and marketing professionals have intensified their efforts to recover the business growth that tanked during the pandemic. They are restructuring their budget allocations and optimizing available resources to fuel the growth in 2022.
Technically, conversion rate denotes the percentage of visitors to a website that converts into customers. These are the people who are intended to take any desired action on a given webpage. Keeping in the mind, it’s safe to say that conversion rate
Getting a video published on YouTube is very easy. Just create a video and publish it on the platform. Once you create your video, upload it and publish this video on YouTube. Now it’s a YouTube video. The process is as simple as it looks. But it isn’t the end of the story
In 2021 itself, marketers experienced a sudden spike in their content marketing budget. The dollars pumped in content mediums such as videos, digital and real-world events, owned-media assets, and paid media increased to a considerable level post-covid era.
Link building is a decade-old yet still relevant strategy to acquire high-quality links for a website from other authoritative websites. If done ethically and within set standards, these backlinks can help your pages rank higher in Google SERPs. The benefits of
Most of us misunderstand mobile-friendliness as a practice of keeping web pages resized when content is being viewed on a mobile device. But it’s beyond being responsive. Instead, mobile-friendliness is also about producing mobile-friendly content.
B2C marketing holds more potential to capture the interested consumer base as compared to other marketing strategies. Irrespective of the business niche, B2C email marketing is proven to be the best weapon for making more sales and generating impressive