Tarun Gupta 
November 16th, 2018 
Search Engine Optimization 
no comments.
Google is trying hard to make search experience reliable. The search giant has advertently made numerous changes to its search feature. These changes have further revolutionized how SEOs taken up and executed their search engine optimization campaigns.
Tarun Gupta October 31st, 2018 Search Engine Optimization no comments.
With ever evolving digital landscape, SEO has changed a lot. It’s now an entity that couldn’t deliver results on own, instead needs to mix with other digital strategies. The statement doesn’t necessarily downplay the might of SEO. Even today, it’s critical to your digital marketing mix.
Tarun Gupta October 26th, 2018 Search Engine Optimization no comments.
The latest warnings are quite different from the previous one’s as Google has taken reference measurement data from the Chrome User Experience Report, and specifically mention the importance of the metrics.
Tarun Gupta October 22nd, 2018 Search Engine Optimization no comments.
There are times when your website rankings plummet and you don’t have any clue why it’s happening. It’s detrimental to find your focus keywords don’t exist in the search. There may be a fair chance that you’re still making those silly SEO mistakes most of the SEOs are prone to.
Tarun Gupta October 17th, 2018 Pay Per Click 1 comment.
Pay per Click professionals take into considerations multiple numbers of Google Ads metrics to measure the growth of any campaign. Basically, objectives of a said PPC campaign determine which metric to use or not to use. Campaign objective dictates which metrics need to be reviewed and analyzed.
Tarun Gupta October 12th, 2018 Pay Per Click no comments.
Google finally hears the long pending request of Ad Publishers. The company has started adding call recording and monitoring feature for the calls triggered by call extensions. The testing is being done for a small percentage of phone calls that are initiated by call-only ads or call extensions in the US.
Tarun Gupta October 9th, 2018 Email Marketing no comments.
Among many digital outreach methods and tools that we use, email marketing is the mighty one. Email marketing can deliver better results than other when it comes to audience outreach. Thus, it’s always a better idea to rely on email marketing to reach a huge number of people who are interested in your offerings.
Tarun Gupta October 4th, 2018 Search Engine Optimization no comments.
There is nothing more fulfilling for marketers to having a website and running it on top of search engine ranking pages. But stooping to the black hat methods to achieve that accomplishment is a real turn off.
Tarun Gupta September 26th, 2018 Search Engine Optimization no comments.
Google is reportedly rolling out a new update to its image search on mobile and desktop. The update is scheduled for Thursday, September 27th. The search giant has announced this forthcoming update with a number of new noteworthy features.
Tarun Gupta September 24th, 2018 Search Engine Optimization no comments.
Though, polished and quality content is significant to any link outreach plan, content formats being used are also crucial. Different content formats approach audience differently. The quality and authority of the links that one content format generates may be different from the other.