We at BrainPulse have core competency in understanding what the user wants to see and do while looking for a service or product on a website. Our web usability lab has the experience to get into the skin of your online business model and understand its business requirements and thereafter blend with right user dynamics to generate business.
Methodology of Web Usability Driven Websites
Our process of creating web usability driven websites is governed by the
following process and guidelines to ensure top quality web usability driven
websites.
Website Usability evaluation
Identifying the Core business nature and industry to create website
dynamics.
Understanding user behaviors of a prospective client or user.
Taking a close look at the competitors website to enhance dynamics
Usability website evaluation is carried out by BrainPulse usability
specialists
Web usability evaluation Work Areas
Navigation & site architecture Analysis
Creating navigation Structures that address the immediate needs of your
site visitors to ensure that the end user be able to find what they're
looking for on the site.
How Easily the information is available
When site visitors arrive on a page, what matters is that how quickly
and efficiently the user can locate the information.
Content, marketing and brand
The content of the website needs to be clear, crisp and straightforward,
and the website USPs needs
to be communicated very clearly and effectively to the end user to drive the
end sale.
In addition to this we also conduct simulated walk-throughs,
of basic tasks that are to be performed on the website. These simulated walk
throughs give us the insight on the end user experience and can hence be
improvised to better user experience.
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