Create Squeeze Page for a Lucrative Business

A squeeze page can be specified as a web page that is particularly designed to compel visitors to opt for you website. An attractive squeeze page can convert more than half of the people who visit the site to select the email list subscription. They simply give the prospects option to take a specific action before leaving the web page and are ways to express interest in receiving additional information. A well designed squeeze page helps to build a list of prospective buyers whom you can send emails and ramp up your online profits for years to come.

How to Make a Good Squeeze Page

Attractive heading

Just below the website title or logo, place a striking headline that draws the attention of your visitors and promises to deliver something valuable. If they are in need of what you promise they are sure to sign up.

Keep it short and simple

A squeeze page should be between 200 – 300 words. It should be brief and simple that is straight to the point. “Short is Sweet” is what acts best here.

Offer a Gift

Offering an attractive gift like a free e-book or a sample is one of the best techniques to lure people to give their name and email for future contact. An useful offer will definitely increase the traffic to your site.

Ask for limited information

Your aim should be to get your visitors name and email address. If you ask for too much information they will probably turn away and your conversion rate will fall. Ask you subscribers to provide more information later on.

Privacy assurance

Let your subscribers know that you don’t follow support spamming and that their personal details will be kept private. It is better to display such message close to the submit button.

No external link

Your squeeze page should not have any external links which means there should be no links to other websites, or products and no Google adsense advertisements.

Squeeze pages are nowadays considered to be an effective tool for collecting information for email marketing campaigns. Visitors who willingly leave there name and address for any offers are already interested in your products. The entire process may be slower than any other methods but since it is targeted information, it is of much worth and when squeeze pages are optimized, the traffic increases and the business owners are knee deep in prospect’s information. They are often used together with an email auto-responder and if used properly and effectively it can act as a legitimate marketing mechanism.

Building your list of visitors to keep them informed about the recent updates of your company in a steady fashion through a Squeeze Page is an important factor while expanding your internet business. The information gathered from a squeeze page is reliable and authentic and helps your marketing campaign to be successful.

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Wednesday, January 13th, 2010 at 2:35 am Both comments and pings are currently closed.