google analytics

Google Surveys 360 integration with Google Analytics 360 suits helps businesses to plan, measure and retarget campaign and gives them an opportunity understand more about visitor intent. Google Surveys 360 integration with Google Analytics 360 suits helps businesses to plan, measure and retarget campaign and gives them an opportunity understand more about visitor intent

 
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Advertisers can now look into the video campaign metrics in detail. The metric will show a range of parameters including views, impressions and view rate with reporting scorecards. Advertisers can now also make significant bid and budget adjustments in those campaigns.

 
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Web analytics are crucial, but there exists other metrics too that need they can track while starting the campaign. This article is about other analytics other than web analytics that should be monitored to discover critical information about business and customers.

 

Tarun Gupta
New Google Analytics Features For Users

Tarun Gupta January 29th, 2014 Web Analytics no comments.

New Google Analytics Features

To make the analysis easier and decision making quick, Google proposed and made a few inclusions in its existing Google analytics. These are probably the most significant changes Google made to its products so far.

 

Tarun Gupta
Top Google Analytics Custom Reports

Tarun Gupta July 3rd, 2013 Web Analytics no comments.

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Google analytics offers a number of custom reports to the campaign owners to let them have control over the campaign. On the basis of the data and statistics, owners can decide further course of action and new master plan for the initiatives.

 
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Newly introduced Google analytics solutions gallery is a great add-on for the users and webmasters who gets it tough to collaborate with analytics in the way they want. With more than 30 solutions in its kitty, it all sets to revolutionized the analytics platform.

 

Tarun Gupta
Understanding Web Analytics To Measure Website Traffic

Tarun Gupta September 20th, 2011 Web Analytics no comments.

Web analytics is supposed to be the most effective tool to measure the web traffic on the websites. Web analytics is not merely a tool for calculating the visitors on the website, but if used with the intelligence, it also acts as a marketing tool, an e-commerce tracker and an eminent ad tool as well.